Marketing webhooks

Here you will find the list of all the marketing events you can track. Please consider the request schema and parameters for each of them when you decide to build the Notify URL on your side.

📘
Datetime parameters 🕗
The following parameters are present in all events we offer tracking for. Keep this information in mind whenever working with webhook datetime values.
ts_sent, ts_event : UTC Timezone
date_sent, date_event : Local Timezone
date : CET/CEST Timezone

Marked as Spam

Attribute name	Data type	Description
`event`	string	"spam"
`email`	string	recipient email
`id`	integer	internal id of webhook
`date_sent`	string	date the campaign was sent (year-month-day, hour:minute:second)
`date_event`	string	date the event occurred (year-month-day, hour:minute:second)
`ts_sent`	integer	timestamp in seconds of when campaign was sent
`ts_event`	integer	timestamp in seconds of when event occurred
`camp_id`	integer	internal id of campaign
`campaign_name`	string	internal name of campaign
`reason`	string	spam reason
`ts`	integer	timestamp in seconds of when event occurred
`tag`	string	internal tag of campaign

{
  "id": xxxxxx,
  "camp_id": xx,
  "email": "[email protected]",
  "campaign name": "My First Campaign ",
  "date_sent": "2020-10-09 00:00:00",
  "date_event": "2020-10-09 00:00:00",
  "event": "spam",
  "reason": "undesired",
  "tag": "",
  "ts_sent": 1604933619,
  "ts_event": 1604933737,
  "ts": 1604937337
}

Opened

Attribute name	Data type	Description
`event`	string	"opened"
`email`	string	recipient email
`id`	integer	internal id of webhook
`date_sent`	string	date the campaign was sent (year-month-day, hour:minute:second)
`date_event`	string	date the event occurred (year-month-day, hour:minute:second)
`ts_sent`	integer	timestamp in seconds of when campaign was sent
`ts_event`	integer	timestamp in seconds of when event occurred
`camp_id`	integer	internal id of campaign
`campaign name`	string	internal name of campaign
`tag`	string	internal tag of campaign
`ts`	integer	timestamp in seconds of when event occurred

{
  "id": xxxxxx,
  "camp_id": xx,
  "email": "[email protected]",
  "campaign name": "My First Campaign",
  "date_sent": "2020-10-09 00:00:00",
  "date_event": "2020-10-09 00:00:00",
  "event": "opened",
  "tag": "",
  "ts_sent": 1604933619,
  "ts_event": 1604933737,
  "ts": 1604937337
}

Clicked

Attribute name	Data type	Description
`event`	string	"click"
`email`	string	recipient email
`id`	integer	internal id of webhook
`date_sent`	string	date the campaign was sent (year-month-day, hour:minute:second)
`date_event`	string	date the event occurred (year-month-day, hour:minute:second)
`ts_sent`	integer	timestamp in seconds of when campaign was sent
`ts_event`	integer	timestamp in seconds of when event occurred
`camp_id`	integer	internal id of campaign
`campaign name`	string	internal name of campaign
`tag`	string	internal tag of campaign
`ts`	integer	timestamp in seconds of when event occurred
`URL`	string	url clicked

{
  "id": xxxxxx,
  "camp_id": xx,
  "email": "[email protected]",
  "campaign name": "My First Campaign",
  "date_sent": "2020-10-09 00:00:00",
  "date_event": "2020-10-09 00:00:00",
  "event": "click",
  "tag": "",
  "ts_sent": 1604933619,
  "ts_event": 1604933737,
  "ts": 1604937337,
  "URL": "https://myCampaignUrl.net"
}

Hard Bounced

Attribute name	Data type	Description
`event`	string	"hard_bounce"
`email`	string	recipient email
`id`	integer	internal id of webhook
`date_sent`	string	date the campaign was sent (year-month-day, hour:minute:second)
`date_event`	string	date the event occurred (year-month-day, hour:minute:second)
`ts_sent`	integer	timestamp in seconds of when campaign was sent
`ts_event`	integer	timestamp in seconds of when event occurred
`camp_id`	integer	internal id of campaign
`campaign name`	string	internal name of campaign
`sending_ip`	string	ip used to send message
`reason`	string	hardbounce reason
`ts`	integer	timestamp in seconds of when event occurred
`tag`	string	internal tag of campaign

{
  "id": xxxxxx,
  "camp_id": xx,
  "email": "[email protected]",
  "campaign name": "My First Campaign",
  "date_sent": "2020-10-09 00:00:00",
  "date_event": "2020-10-09 00:00:00",
  "reason": "deferred",  
  "event": "hard_bounced",
  "tag": "",  
  "sending_ip": "xxx.xxx.xxx.xxx",
  "ts_sent": 1604933619,
  "ts_event": 1604933737,
  "ts": 1604937337,
}

Soft Bounced

Attribute type	Data type	Description
`event`	string	"soft_bounce"
`email`	string	recipient email
`id`	1integer	internal id of webhook
`date_sent`	string	date the campaign was sent (year-month-day, hour:minute:second)
`date_event`	string	date the event occurred (year-month-day, hour:minute:second)
`ts_sent`	integer	timestamp in seconds of when campaign was sent
`ts_event`	integer	timestamp in seconds of when event occurred
`camp_id`	integer	internal id of campaign
`campaign name`	string	internal name of campaign
`reason`	string	softbounce reason
`sending_ip`	string	ip used to send message
`ts`	integer	timestamp in seconds of when event occurred
`tag`	string	internal tag of campaign

{
  "id": xxxxxx,
  "camp_id": xx,
  "email": "[email protected]",
  "campaign name": "My First Campaign",
  "date_sent": "2020-10-09 00:00:00",
  "date_event": "2020-10-09 00:00:00",
  "reason": "deferred",  
  "event": "soft_bounced",
  "tag": "",
  "sending_ip": "xxx.xxx.xxx.xxx"
  "ts_sent": 1604933619,
  "ts_event": 1604933737,
  "ts": 1604937337,
}

Delivered

Attribute name	Data type	Description
`event`	string	"delivered"
`email`	string	recipient email
`id`	integer	internal id of webhook
`date_sent`	string	date the campaign was sent (year-month-day, hour:minute:second)
`date_event`	string	date the event occurred (year-month-day, hour:minute:second)
`ts_sent`	integer	timestamp in seconds of when campaign was sent
`ts_event`	integer	timestamp in seconds of when event occurred
`sending_ip`	string	ip used to send message
`camp_id`	integer	internal id of campaign
`campaign name`	string	internal name of campaign
`ts`	integer	timestamp in seconds of when event occurred
`tag`	string	internal tag of campaign

{
  "id": xxxxxx,
  "camp_id": xx,
  "email": "[email protected]",
  "campaign name": "My First Campaign",
  "date_sent": "2020-10-09 00:00:00",
  "date_event": "2020-10-09 00:00:00",
  "event": "delivered",
  "tag": "",
  "sending_ip": "xxx.xxx.xxx.xxx"
  "ts_sent": 1604933619,
  "ts_event": 1604933737,
  "ts": 1604937337,
}

Unsubscribe

Attribute name	Data type	Description
`event`	string	"unsubscribe"
`email`	string	recipient email
`id`	integer	internal id of webhook
`date_sent`	string	date the campaign was sent (year-month-day, hour:minute:second)
`date_event`	string	date the event occurred (year-month-day, hour:minute:second)
`ts_sent`	integer	timestamp in seconds of when campaign was sent
`ts_event`	integer	timestamp in seconds of when event occurred
`camp_id`	integer	internal id of campaign
`campaign name`	string	internal name of campaign
`list_id`	array of integers	the internal list id's the recipient has been unsubscribed from
`ts`	integer	timestamp in seconds of when event occurred
`tag`	string	internal tag of campaign

{
  "id": xxxxxx,
  "camp_id": xx,
  "email": "[email protected]",
  "campaign name": "My First Campaign",
  "date_sent": "2020-10-09 00:00:00",
  "date_event": "2020-10-09 00:00:00",
  "event": "unsubscribed",
  "tag": "",
  "sending_ip": "xxx.xxx.xxx.xxx",
   "list_id": [
    3,
    42,
  ],
  "ts_sent": 1604933619,
  "ts_event": 1604933737,
  "ts": 1604937337,
}

Contact deleted

Attribute name	Data type	Description
`event`	string	"contact_deleted"
`email`	string	email address of added recipient
`id`	integer	internal id of webhook
`key`	string	internal key
`date`	string	date the event occurred (year-month-day, hour:minute:second)
`ts`	integer	timestamp in seconds of when event occurred

{
  "id": xxxxxx,
  "email": "[email protected]",
  "event": "contact_deleted",
  "key": "xxxxxxxxxxxxxxxxxx",
  "list_id": [
    35
  ],
  "date": "2020-10-09 00:00:00",
  "ts": 1604937111
}

Contact updated

Attribute name	Data type	Description
`event`	string	"contact_updated"
`email`	string	email address of added recipient
`id`	integer	internal id of webhook
`key`	string	internal key
`date`	string	date the event occurred (year-month-day, hour:minute:second)
`ts`	integer	timestamp in seconds of when event occurred
`content`	array of strings	full contact information with updates

{
  "id": xxxxxx,
  "email": "[email protected]",
  "event": "contact_updated",
  "key": "xxxxxxxxxxxxxxxxxx",
  "content": [
    {
    "name": "John",
    "lastname" : "Doe",
    "work_phone": "+506 2220 2307"
    }
  ],
  "date": "2020-10-09 00:00:00",
  "ts": 1604937111
}

Contact added to list

Attribute name	Data type	Description
`event`	string	"list_addition"
`email`	string	email address of added recipient
`id`	integer	internal id of webhook
`key`	string	internal key
`date`	string	date the event occurred (year-month-day, hour:minute:second)
`ts`	integer	timestamp in seconds of when event occurred
`list_id`	array of integers	array of lists where the contact is now present.

There is a possibility to transfer multiple emails as adding contacts to the list. Also, this webhook is triggered when a list of multiple contacts is added through the API endpoint.

{
  "id": xxxxxx,
  "email": "[email protected]",
  "event": "list_addition",
  "key": "xxxxxxxxxxxxxxxxxx",
  "list_id": [
		 34,
     12
  ],
  "date": "2020-10-09 00:00:00",
  "ts": 1604937111
}