Here you will find the list of all the transactional events you can track. Please consider the request schema and parameters for each of them when you decide to build the Notify URL on your side.

📘
Datetime parameters 🕗
The following parameters are present in most of the events we offer tracking for. Keep this information in mind whenever working with webhook datetime values.
ts_epoch, ts_event : UTC Timezone
date : CET/CEST Timezone

Transactional email

Sent

Attribute name	Data type	Description
`event`	string	"request"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`sending_ip`	string	ip used to send message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`mirror_link`	string	A preview link corresponding to the UI logs for the event
`contact_id`	integer	Brevo identifier for an existing contact. If contact is not present , return 0

{
	"event":"request",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
  "X-Mailin-custom": "some_custom_header",
  "sending_ip": "xxx.xxx.xxx.xxx",
  "ts_epoch": 1604933654,
  "template_id": 22,
  "mirror_link": "https://app-smtp.brevo.com/log/preview/1a2000f4-4e33-23aa-ab68-900dxxx9152c",
  "contact_id": 8,
  "tags": ["transac_messages"]
}

Clicked

Attribute name	Data type	Description
`event`	string	"click"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`sending_ip`	string	ip used to send message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`link`	string	URL accessed by recipient
`user_agent`	string	Information about the user’s browser or email client
`device_used`	string	Details about the device from which the action originated
`contact_id`	integer	Brevo identifier for an existing contact. If contact is not present , return 0
`mirror_link`	string	A preview link corresponding to the UI logs for the event

{
	"event":"click",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
  "X-Mailin-custom": "some_custom_header",
  "sending_ip": "xxx.xxx.xxx.xxx",
  "ts_epoch": 1604933654,
  "template_id": 22,
  "tags": ["transac_messages"],
  "user_agent": "Mozilla/5.0 (Windows NT 5.1; rv:11.0) Gecko Firefox/11.0 (via ggpht.com GoogleImageProxy)",
  "device_used": "DESKTOP",
  "mirror_link": "https://app-smtp.brevo.com/log/preview/1a2000f4-4e33-23aa-ab68-900dxxx9152c",
  "contact_id": 8,
  "link": "https://domain.com/product"
}

Deferred

Attribute name	Data type	Description
`event`	string	"deferred"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`sending_ip`	string	ip used to send message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`reason`	string	the reason the message has been deferred

{
	"event":"deferred",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "sending_ip": "xxx.xxx.xxx.xxx",
  "ts_epoch": 1604933654,
  "template_id": 22,
  "tags": ["transac_messages"],
  "reason": "spam"
}

Delivered

Attribute name	Data type	Description
`event`	string	"delivered"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`sending_ip`	string	ip used to send message
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message

{
	"event":"delivered",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "sending_ip": "xxx.xxx.xxx.xxx",
  "template_id": 22,
  "tags": ["transac_messages"],
}

Soft bounced

Attribute name	Data type	Description
`event`	string	"soft_bounce"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`sending_ip`	string	ip used to send message
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`reason`	string	the reason the message has been soft bounced

{
	"event":"soft_bounce",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "sending_ip": "xxx.xxx.xxx.xxx",
  "template_id": 22,
  "tags": ["transac_messages"],
  "reason": "server is down"
}

Hard bounced

Attribute name	Data type	Description
`event`	string	"hard_bounce"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`sending_ip`	string	ip used to send message
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`reason`	string	the reason the message has been soft bounced
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent

{
	"event":"hard_bounce",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "sending_ip": "xxx.xxx.xxx.xxx",
  "template_id": 22,
  "tags": ["transac_messages"],
  "reason": "server is down",
  "ts_epoch":1604933653 
}

Spam

Attribute name	Data type	Description
`event`	string	"spam"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`X-Mailin-custom`	string	custom added header
`tags`	array of strings	tags you might have used to identify your message

{
	"event":"spam",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
	"X-Mailin-custom": "some_custom_header",
  "tags": ["transac_messages"],
}

First opening

Attribute name	Data type	Description
`event`	string	"unique_opened"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`sending_ip`	string	ip used to send message
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent
`user_agent`	string	Information about the user’s browser or email client
`device_used`	string	Details about the device from which the action originated
`mirror_link`	string	A preview link corresponding to the UI logs for the event
`contact_id`	integer	Brevo identifier for an existing contact. If its not present , return 0

{
	"event":"unique_opened",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "sending_ip": "xxx.xxx.xxx.xxx",
  "template_id": 22,
  "tags": ["transac_messages"],
  "user_agent": "Mozilla/5.0 (Windows NT 5.1; rv:11.0) Gecko Firefox/11.0 (via ggpht.com GoogleImageProxy)",
 	"device_used": "DESKTOP",
  "mirror_link": "https://app-smtp.brevo.com/log/preview/1a2000f4-4e33-23aa-ab68-900dxxx9152c",
  "contact_id": 8,
  "ts_epoch": 1604933623
}

Opened

Attribute name	Data type	Description
`event`	string	"opened"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`sending_ip`	string	ip used to send message
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent
`user_agent`	string	Information about the user’s browser or email client
`device_used`	string	Details about the device from which the action originated
`contact_id`	integer	Brevo identifier for an existing contact. If its not present , return 0
`mirror_link`	string	A preview link corresponding to the UI logs for the event

{
	"event":"opened",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "sending_ip": "xxx.xxx.xxx.xxx",
  "template_id": 22,
  "user_agent": "Mozilla/5.0 (Windows NT 5.1; rv:11.0) Gecko Firefox/11.0 (via ggpht.com GoogleImageProxy)",
 	"device_used": "DESKTOP",
  "mirror_link": "https://app-smtp.brevo.com/log/preview/1a2000f4-4e33-23aa-ab68-900dxxx9152c",
  "contact_id": 8,
  "tags": ["transac_messages"],
  "ts_epoch": 1604933623
}

Invalid email

Attribute name	Data type	Description
`event`	string	"invalid_email"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent

{
	"event":"invalid_email",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "template_id": 22,
  "tags": ["transac_messages"],
  "ts_epoch": 1604933623
}

Blocked

Attribute name	Data type	Description
`event`	string	"blocked"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent

{
	"event":"blocked",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "template_id": 22,
  "tags": ["transac_messages"],
  "ts_epoch": 1604933623
}

Error

Attribute name	Data type	Description
`event`	string	"error"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`template_id`	integer	internal id of the template
`tags`	array of strings	tags you might have used to identify your message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent

{
	"event":"invalid_email",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "template_id": 22,
  "tags": ["transac_messages"],
  "ts_epoch": 1604933623
}

Unsubscribed

Attribute name	Data type	Description
`event`	string	"unsubscribed"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`ts`	integer	timestamp in seconds of when event occurred
`message-id`	string	internal message id
`ts_event`	integer	time stamp in seconds GMT of when event occurred
`subject`	string	message subject
`X-Mailin-custom`	string	custom added header
`template_id`	integer	internal id of the template
`tag`	string	tag you might have used to identify your message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent
`sending_ip`	string	IP used to send the message
`user_agent`	string	Information about the user’s browser or email client
`device_used`	string	Details about the device from which the action originated
`mirror_link`	string	A preview link corresponding to the UI logs for the event
`contact_id`	integer	Brevo identifier for an existing contact. If its not present , return 0

{
	"event":"unsubscribed",
  "email": "[email protected]",
  "id": xxxxx,
  "date": "2020-10-09 00:00:00",
  "ts":1604933619,
  "message-id": "[email protected]",
  "ts_event": 1604933654,
  "subject": "My first Transactional",
	"X-Mailin-custom": "some_custom_header",
  "template_id": 22,
  "tag":"[\"transactionalTag\"]",
  "user_agent": "Mozilla/5.0 (Windows NT 5.1; rv:11.0) Gecko Firefox/11.0 (via ggpht.com GoogleImageProxy)",
  "device_used": "MOBILE",
  "mirror_link": "https://app-smtp.brevo.com/log/preview/1a2000f4-4e33-23aa-ab68-900dxxx9152c",
  "contact_id": 8,
  "ts_epoch": 1604933623,
  "sending_ip": "xxx.xxx.xxx.xxx"
}

Proxy open

Attribute name	Data type	Description
`event`	string	"proxy_open"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`message-id`	string	internal message id
`subject`	string	message subject
`tag`	string	tag you might have used to identify your message
`sending_ip`	string	IP used to send the message
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent
`ts_event`	integer	it is the time at which the callback is sent to client in Unix format
`template_id`	integer	internal id of the template
`user_agent`	string	Information about the user’s browser or email client
`device_used`	string	Details about the device from which the action originated
`mirror_link`	string	A preview link corresponding to the UI logs for the event
`contact_id`	integer	Brevo identifier for an existing contact. If its not present , return 0

{
	"event": "proxy_open",
	"email": "[email protected]"
	"id": 1,
	"date": "2020-10-09 00:00:00",
	"message-id": "[email protected]".
	"subject": "My first Transactional",
	"tag": "[\"transactionalTag\"]",
	"sending_ip": "xxx.xxx.xxx.xxx",
	"ts_epoch": 1534486682000,
  "user_agent": "Mozilla/5.0 (Windows NT 5.1; rv:11.0) Gecko Firefox/11.0 (via ggpht.com GoogleImageProxy)",
  "device_used": "DESKTOP",
  "mirror_link": "https://app-smtp.brevo.com/log/preview/1a2000f4-4e33-23aa-ab68-900dxxx9152c",
  "contact_id": 8,
	"template_id": 1
}

Unique proxy open

Attribute name	Data type	Description
`event`	string	"unique_proxy_open"
`email`	string	recipient of message
`id`	integer	webhook id
`date`	string	date sent listed in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND in your timezone
`message-id`	string	internal message id
`subject`	string	message subject
`tag`	string	tag you might have used to identify your message
`sending_ip`	string	IP used to send the message
`ts`	integer	timestamp in seconds of when event occurred
`ts_epoch`	integer	time stamp in milliseconds UTC of when message was sent
`ts_event`	integer	it is the time at which the callback is sent to client in Unix format
`template_id`	integer	internal id of the template
`link`	string	URL accessed by recipient
`mirror_link`	string	A preview link corresponding to the UI logs for the event
`tags`	array of strings	tags you might have used to identify your message
`user_agent`	string	Information about the user’s browser or email client
`device_used`	string	Details about the device from which the action originated
`contact_id`	integer	Brevo identifier for an existing contact. If its not present , return 0
`sender_email`	string	Email of the sender

{
   "id":25290,
   "email":"",
   "message-id":"an#2705147202202651768",
   "date":"2024-08-22 16:03:29",
   "tags":[
      "this_tag",
      "tag_thos"
   ],
   "tag":"[\"this_tag\", \"tag_thos\"]",
   "event":"unique_proxy_open",
   "subject":"this is required subject",
   "sending ip":"::",
   "ts":1724322809,
   "template_id":660,
   "ts_epoch":1724322809710,
   "ts_event":1724322809,
   "link":"",
   "sender_email":"[email protected]",
   "mirror_link":"https://app-smtp.brevo.com/log/preview/1a2000f4-4e33-23aa-ab68-900dxxx9152c",
   "user_agent":"Mozilla/5.0",
   "device_used":"DESKTOP",
   "contact_id":4816445214646337536
}

Transactional SMS

Payload

Attribute name	Datatype	Description
`bounce_type`	String	Type of bounce occurred e.g. hard_bounce, soft_bounce
`date`	String	It shows the time in YEAR-MONTH-DAY, HOUR:MINUTE:SECOND at which the callback is sent to client in his timezone.
`description`	String	Description of event occurred. It could be accepted, delivered, unsubscribed, replied etc.
`errorCode`	Integer	This code tells us the status of the SMS
`messageId`	Integer	Id of the Transactional SMS message that is sent
`msg_status`	String	Status of the SMS message which could be unsubscribed, replied, soft_bounce etc.
`reply`	String	Shows the content of the reply received by the recipient
`status`	String	Status of the webhook which will be ok by default
`tag`	String	SMS tag if the client has used any
`to`	String	Includes the contact number of the recipient
`ts_event`	Integer	it is the time at which the callback is sent to client in Unix format
`reference`	String	Every sms has an unique encoded string which is reference

"transactional_webhook": {
    "body": {
      "bounce_type": "",
      "date": "2024-06-09 12:55:34",
      "description": "accepted",
      "errorCode": 0,
      "messageId": 52932335915003,
      "msg_status": "accepted",
      "reference": {
        "1": "hf0hhxatvatm5daofc"
      },
      "reply": "",
      "status": "OK",
      "tag": "",
      "to": "33623964448",
      "ts_event": 1717930521
    },
  }

📘
Transactional SMS webhook events

sent

accepted

delivered

unsubscribe

reply

softbounce

hardbounce

Sent

Attribute name	Datatype	Description
`id`	Integer	Unique id generated for each payload
`to`	String	Mobile number of the recipient
`sms_count`	Integer	Number of sms parts sent
`credits_used`	Float	Credits deducted
`remaining_credit`	Float	Remaining balance credit
`msg_status`	String	Status of the message(sent, delivered, soft_bounce, hard_bounce)
`date`	String	Time at which the event is generated
`type`	String	Type of SMS (Marketing/Transactional)

{
	"id": 26570,
	"to": "918076721713",
	"sms_count": 1,
	"credits_used": 1.5,
	"remaining_credit": 11488.845,
	"msg_status": "sent",
	"date": "2024-10-11 14:19:59",
	"type": "transactional"
}

Delivered

Attribute name	Datatype	Description
`id`	Integer	Unique id generated for each payload
`status`	String	Status
`msg_status`	String	Status of the message(sent, delivered, soft_bounce, hard_bounce)
`description`	String	Bounce Reason for failed to deliver message
`to`	String	Mobile number of the recipient
`ts_event`	Integer	It is the time at which the callback is sent to client in Unix format
`date`	String	Time at which the event is generated
`tag`	Array of strings	SMS tag if the client has used any
`type`	String	Type of SMS (Marketing/Transactional)

{
	"id": 26527,
	"status": "OK",
	"msg_status": "delivered",
	"description": "delivered",
	"to": "919102606271",
	"ts_event": 1728459617,
	"date": "2024-10-09 13:10:17",
	"tag": [
	"tag1name"
	],
	"type": "transactional"
}

Replied

Attribute name	Datatype	Description
`id`	Integer	Unique id generated for each payload
`msg_status`	String	Status of the message(sent, delivered, soft_bounce, hard_bounce)
`description`	String	Bounce Reason for Failed to deliver message
`to`	String	Mobile number of the recipient
`ts_event`	Integer	It is the time at which the callback is sent to client in Unix format
`date`	String	Time at which the event is generated
`tag`	Array of strings	SMS tag if the client has used any
`reply`	String	Reply of SMS
`error_code`	Integer	Error code
`type`	String	Type of SMS (Marketing/Transactional)

{
	"id": 26519,
	"msg_status": "replied",
	"error_code": 101,
	"description": "replied",
	"to": "919368207022",
	"reply": "Hi",
	"ts_event": 1728386415,
	"date": "2024-10-08 16:50:16",
	"tag": [
	"tag1name","tag2name"
	],
	"type": "transactional"
}

Soft bounce

Attribute name	Datatype	Description
`id`	Integer	Unique id generated for each payload
`msg_status`	String	Status of the message(sent, delivered, soft_bounce, hard_bounce)
`description`	String	Bounce reason for failed to deliver message
`to`	String	Mobile number of the recipient
`bounce_type`	String	Hard bounce or soft bounce
`ts_event`	Integer	It is the time at which the callback is sent to client in Unix format
`date`	String	Time at which the event is generated
`tag`	Array of strings	SMS tag if the client has used any
`error_code`	Integer	Error code
`type`	String	Type of SMS (Marketing/Transactional)

{
	"id": 26519,
	"msg_status": "soft_bounce",
	"description": "Failed to deliver message for reasons unknown",
	"bounce_type": "soft_bounce",
	"error_code": 7,
	"to": "916778678623",
	"ts_event": 1728390422,
	"date": "2024-10-08 17:57:03",
	"tag": [
	"tag1name","tag2name"
	],
	"type": "transactional"
}

Hard bounce

Attribute name	Datatype	Description
`id`	Integer	Unique id generated for each payload
`msg_status`	String	Status of the message(sent, delivered, soft_bounce, hard_bounce)
`description`	String	Bounce reason for failed to deliver message
`to`	String	Mobile number of the recipient
`bounce_type`	String	Hard bounce or soft bounce
`ts_event`	Integer	It is the time at which the callback is sent to client in Unix format
`date`	String	Time at which the event is generated
`tag`	Array of strings	SMS tag if the client has used any
`error_code`	Integer	Error code
`type`	String	Type of SMS (Marketing/Transactional)
`messageId`	Integer	Message Id for Transactional SMS

{
	"id": 26519,
	"msg_status": "hard_bounce",
	"description": "Message is undeliverable due to an incorrect / invalid / blacklisted / permanently barred MSISDN for this operator",
	"bounce_type": "hard_bounce",
	"error_code": 23,
	"messageId": 123,
	"to": "916778678623",
	"ts_event": 1728390422,
	"date": "2024-10-08 17:57:03",
	"tag": [
	"tag1name","tag2name"
	],
	"type": "transactional"
}

Attribute name	Datatype	Description
`id`	Integer	Unique id generated for each payload
`msg_status`	String	Status of the message(sent, delivered, soft_bounce, hard_bounce)
`description`	String	Bounce reason for failed to deliver message
`to`	String	Mobile number of the recipient
`ts_event`	Integer	It is the time at which the callback is sent to client in Unix format
`date`	String	Time at which the event is generated
`tag`	Array of strings	SMS tag if the client has used any
`error_code`	Integer	Error code
`type`	String	Type of SMS (Marketing/Transactional)
`messageId`	Integer	Message Id for Transactional SMS

{
	"id": 26519,
	"msg_status": "subscribe",
	"description": "subscribe",
	"to": "12018577757",
	"error_code": 101,
	"ts_event": 1728390414,
	"date": "2024-10-08 17:56:54",
	"messageId": 123,
	"tag": [
	"tag1name","tag2name"
	],
	"type": "transactional"
}

Unsubscribe

Attribute name	Datatype	Description
`id`	Integer	Unique id generated for each payload
`msg_status`	String	Status of the message(sent, delivered, soft_bounce, hard_bounce)
`description`	String	Bounce reason for failed to deliver message
`to`	String	Mobile number of the recipient
`ts_event`	Integer	It is the time at which the callback is sent to client in Unix format
`date`	String	Time at which the event is generated
`tag`	Array of strings	SMS tag if the client has used any
`error_code`	Integer	Error code
`type`	String	Type of SMS (Marketing/Transactional)
`messageId`	Integer	Message Id for Transactional SMS

{
	"id": 26519,
	"msg_status": "unsubscribed",
	"description": "unsubscribed",
	"to": "12018577757",
	"ts_event": 1728390414,
	"date": "2024-10-08 17:56:54",
	"messageId": 123,
	"error_code": 100,
	"tag": [
	"tag1name","tag2name"
	],
	"type": "transactional"
}

Skip

Attribute name	Datatype	Description
`id`	Integer	Unique id generated for each payload
`msg_status`	String	Status of the message(sent, delivered, soft_bounce, hard_bounce)
`description`	String	Bounce reason for failed to deliver message
`to`	String	Mobile number of the recipient
`ts_event`	Integer	It is the time at which the callback is sent to client in Unix format
`date`	String	Time at which the event is generated
`tag`	Array of strings	SMS tag if the client has used any
`type`	String	Type of SMS (Marketing/Transactional)
`messageId`	Integer	Message Id for Transactional SMS

{
	"id": 26519,
	"msg_status": "skip",
	"description": "skip",
	"to": "12018577757",
	"ts_event": 1728390414,
	"date": "2024-10-08 17:56:54",
	"messageId": 0,
	"tag": [
	"tag1name","tag2name"
	],
	"type": "transactional"
}

Transactional webhooks

📘
Datetime parameters 🕗

Transactional email

Sent

Clicked

Deferred

Delivered

Soft bounced

Hard bounced

Spam

First opening

Opened

Invalid email

Blocked

Error

Unsubscribed

Proxy open

Unique proxy open

Transactional SMS

Payload

📘
Transactional SMS webhook events

Sent

Delivered

Replied

Soft bounce

Hard bounce

Subscribe

Unsubscribe

Skip

📘Datetime parameters 🕗

Transactional email

Sent

Clicked

Deferred

Delivered

Soft bounced

Hard bounced

Spam

First opening

Opened

Invalid email

Blocked

Error

Unsubscribed

Proxy open

Unique proxy open

Transactional SMS

Payload

📘Transactional SMS webhook events

Sent

Delivered

Replied

Soft bounce

Hard bounce

Subscribe

Unsubscribe

Skip

📘
Datetime parameters 🕗

📘
Transactional SMS webhook events